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Thursday, November 30, 2023

Ericsson and Zain Group collaborate on sustainable development


Ericsson and Zain Group have signed a Memorandum of Understanding (MoU) to develop and explore joint sustainable development plans for a more energy-efficient future network.

The partnership will enable both companies to reduce their carbon footprint and support their net-zero transition.

Building on their longstanding and strong relationship, the new sustainability plan will explore ways to reduce energy consumption and waste generation within the Zain Group network.

workshop meeting

Under the terms of the agreement, Ericsson will use its global expertise to deliver seminars on sustainable networking topics. The two companies will also co-host a series of energy-saving strategic knowledge-sharing events, such as Ericsson’s “Breaking the Energy Curve” program to support the Zain Group in reducing energy and carbon emissions through the deployment of Ericsson products, solutions, functions and services. Serve.

In addition, they will explore opportunities to collaborate on Ericsson’s global product take-back programme, which supports the responsible handling and recycling of e-waste. As part of the company’s Extended Producer Responsibility, Ericsson helps reduce its environmental impact by taking back obsolete products from its partners for safe disposal.

Jennifer Suleiman, Chief Sustainability Officer, Zain Group, said: “Addressing climate change and protecting biodiversity should be the top priority of every organization and everyone living on this planet for future generations. As part of the United Nations Global Compact (UNGC) Members, we are actively looking for ways to reduce carbon emissions, mitigate climate-related risks, and conserve water and energy.Our latest partnership with Ericsson is one of many decisive steps we are taking to transition to net zero by 2050. ”

face to the future

Nicolas Blixell, Ericsson Vice President Middle East and Africa and Country Head Ericsson Gulf Council, said: “As a global leader in implementing sustainable practices in our operations, Ericsson is eager to enable our partners to draw on our knowledge and experience in this area. We look forward to helping Zain Group build a sustainable network for the future. This will accelerate the decarbonization of network infrastructure by deploying the latest generation of energy-efficient equipment and software solutions that break the energy curve.”

According to Ericsson’s Road to Breaking the Energy Curve report, the ICT industry has the potential to reduce total global industrial emissions by up to 15%. The company is committed to helping communications service providers (CSPs) become more energy-efficient, sustainable and cost-effective as they expand 5G networks. — trade arab news agency


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